![]() ![]() Channel sales programs can help you find business in new geographic regions.To sell products through third-party marketplaces and managed service providers, which may offer package deals to end-customers and appeal to buyers looking for different product options and deals.To reach new customers who don’t buy directly from the vendor, preferring instead to buy from consultants or resellers.Channel sales can help your business grow in three key ways: Channel sales strategies are usually deployed as part of your business growth effort. ![]() A channel sales strategy allows you to leverage the help of third parties to sell your products and services.
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